BATU PAHAT, 9 November 2012 – BP Auto Marketing Sdn Bhd (BP Auto Marketing), a dealer under Hyundai-Sime Darby Motors (HSDM), held an official opening of its new 3S (Sales, Service & Spare parts) centre today, making it the 18th Hyundai 3S centre in Malaysia.

This 3S centre which costs approximately RM6mil is fully equipped and is able to manage up to 520 throughputs a month. It is also located strategically in Batu Pahat, which makes it a convenient location for Hyundai customers in nearby vicinities such as Muar, Ayer Hitam, Parit Sulong, Yong Peng and Pontian to send over their cars for servicing and repairs. The number of registered Hyundai vehicles in Batu Pahat area is steadily increasing with an average of 7,000 units a year since 2010.

BP Auto Marketing aims to make servicing cars a delightful experience for customers visiting this centre from near and far. It has therefore equipped this 3S centre with advanced digital entertainment facilities, F&B corner with complimentary drinks and light snacks served as well as shuttle services. There is a premium customer lounge equipped with complimentary usage of the tablets and WiFi as well as an advanced home theatre with cable TV of over 100 channels.


BP Auto Marketing’s parent company One Auto Group of Companies also owns two other Hyundai dealerships in Kuala Lumpur. “Hyundai is a growing brand worldwide and we are confident of the business potential in Malaysia. We’ve been in the automotive business for more than 10 years with Hyundai being our first dealership business and we are happy with the progress that the brand is making,” said Dato’ Billy Goh, CEO and Director of One Auto Group of Companies.


HSDM is continuously expanding its 3S centre nationwide and welcomes partners for dealerships. “We see the importance in establishing our network of 3S centres to make it accessible and convenient for our customers whenever they need our service whether its getting their car serviced, repaired, replacing parts or even purchasing a new Hyundai car. We would like to be with them every step of the way from the moment they purchase their car,” said Mr. Lau Yit Mun, Managing Director of HSDM.

With ‘New Thinking. New Possibilities’, HSDM looks beyond just selling quality cars but also quality service and ownership experience that is beyond customers’ expectations.


BP Auto Marketing’s 3S centre is situated at No 1, Jalan Mustaffa, Batu Pahat, Johor. Customers who would like to find out more about the services offered by this 3S centre can call (07) 438 8121. The sales showroom and service centre open from Monday to Saturday from 9.00am to 6.00pm. The service centre is closed on Sundays and public holidays. However sales centre opens on Sundays and public holidays from 10am to 5pm.